Double Recognition for evoke® at the Northamptonshire Business Awards 2026

We are thrilled to have been announced as finalists in the Northamptonshire Business Awards 2026, hosted by the Northamptonshire Chamber of Commerce - a prestigious celebration of innovation, resilience, and business excellence across our thriving region.

Nominated for the ‘Best New Business of the Year’ category, this recognition marks a significant milestone for evoke as we continue to challenge convention within the equestrian safety space. Since launch, our mission has been clear: to redefine rider safety through innovative design, uncompromising standards, and a bold approach to product development.

Being shortlisted is a testament to the dedication of our team, the support of our retail partners, and the incredible community of riders who have backed evoke from day one. In a competitive category filled with inspiring businesses, we are proud to stand alongside organisations that are driving progress and pushing boundaries within Northamptonshire and beyond. 

But it gets even better. Our founder and CEO, David Mitson, has also been recognised for his leadership and vision, having been named a finalist in the 'Business Person of the Year' category. This acknowledgement reflects not only David's commitment to pushing boundaries within the equestrian industry, but also the passion and determination that have shaped evoke from day one.

We look forward to celebrating with fellow finalists at the awards ceremony and extend our thanks to the Northamptonshire Chamber of Commerce for recognising our journey so far.

This is just the beginning.